William Careri

Photograph by Peter Mackey

MY STORY

I'm on a mission to live a story worth sharing, inspire others to share their own and be the voice for those who can't.

With a little help from fate, I started working in public relations in 2015 in the Pocono Mountains before taking and growing my skills in my now home of Philadelphia, Pennsylvania.

Over the past six years, I have built and led public relations, marketing, design and communication strategies for brands ranging from single-person nonprofits to Fortune 500s with household names. Along the way, I've been mentored by some of the best in the business, earning awards and honors along the way.

As a mental health advocate, I've told my story of living with depression, anxiety and autism on the TEDx stage and part of virtual panels all over the world.

My work is based on a strong, passionate belief in interdisciplinary storytelling, and I feel fortunate to engage in this practice with all of my heart and enthusiasm.

Photograph by Peter Mackey

PHILOSOPHY OF WORK

I know campaigns aren't cookie-cutter, so I won't treat them as such. There isn't a formula and there isn't a pre-written book on how to launch YOUR brand or campaign. What you need is a strategy and aesthetic which fits you and you alone.

No two projects I've worked on required the same exact strategy, but I have discovered trends which can be instantly applied to you for proven success.

My vision is simple; bring yours to life. Bringing a brand or campaign to life is not a one-person job. I have worked closely with my clients to ensure their voice is heard every step of the way. Whether you want weekly emails, phone calls or video meetings, it's my job to ensure we are communicating effectively.