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PROJECT SUMMARY

Temple University's chapter of the Public Relations Student Society of America (PRSSA) turned 50-years-old in 2019. In celebration of their bicentennial anniversary, the chapter held a 50th Anniversary Gala.

Temple PRSSA is the largest and longest-standing chapter in the Philadelphia region.

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MY ROLE

I was tasked with designing a logo for the 50th Anniversary Gala to be used for promotional, marketing and event materials such as flyers, programs and social media content. I also developed a full branding style guide which included typography, colors and usage guides.

LOGO DESIGN

Gold is symbolic of the 50th anniversary, making the colors a clear decision. I used an Art Deco-inspired design, resembling the overall aesthetic of the event.

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