The world is full of freelancers who

are "jack of all trades." I am not

one of them.

I focus my expertise on three primary core competencies and execute them into simple yet powerful digital experiences and strategies.

We all have our specialties and it's important to be transparent with them. Here are mine:

EXPERIENCE DESIGN

UX Design

UI Design
Responsive Web Design
Product Design
Customer Experience

STRATEGY & BRANDING

User Research
Brand Strategy
Positioning
Visual Identity
Voice & Copywriting

PUBLIC RELATIONS

Strategic Planning

Corporate Social Responsibility

Crisis Communication

Influencer Relations

Integrated Marketing & Comms

WHAT PEOPLE ARE SAYING

"I'm really thankful to have Will running social media for MicroMarching.com. Before he took over, our fan pages had very little activity. Thanks to his dedication and creativity, we now have over 10,000 'likes' on Facebook and continue to grow. He's always coming up with new ideas, videos and contents to keep the fans engaged."

—  Joe Lesko, Founder of Micro Marching League

Frequently Asked Questions

Which industries do you primarily work in?


The industries I work in the most are technology, legal, nonprofit, education and travel & hospitality.




Do you work in all business models?


While I do work in all business models, B2B is my bread & butter.




What size businesses do you work with?


The majority of my work has been with startups and SMB. When I do work with large Fortune 500s, it is often with a smaller division.





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© 2021 by William Careri. All Rights Reserved